HOW CAN YOU BUILD A LIST?
This is all well and good, but how exactly can
you build your list?
The first thing is to not make the mistake I made.
Don't wait a full year worth of blogging before
starting to build your list.
Make sure you have an opt-in form on your blog and
start collecting those email address contact
points with your audience.
However just using your blog to build your list is
not enough. It's too slow.
You need more leverage than this if you really want
to ramp up your list growth quickly.
Let me illustrate exactly how I grew my list from
zero subscribers to over 15,000 in just two years
with a little background chronology -
November 2004: I start my blog on the topic of
proofreading, which was the business I was running
at the time.
January 2005: I switch my blog over to the
entrepreneurs-journey.com domain name and change
the topic to entrepreneurship and Internet
business.
December 2005: After a year of blogging I have
1,000 RSS subscribers, but I realize I need to
build an email list.
January 2006: I add an opt-in form to my new blog
design and create my first landing page at
blogtrafficking.com to start building my list.
December 2006: I end the year with 3,000 RSS
readers and 3,000 email subscribers.
At this point I'd like to clarify how painfully
slow everything was going.
That's two years of solid blogging and one year
of email list building and I only had 3,000
subscribers on each medium.
That's not a bad result of course, but it could
have been so much more as I later found out if I
just did a few things differently.
In the year 2007 my list grew from 3,000
subscribers up to 15,000 subscribers.
That's dramatic growth compared to the previous
years.
Did I reach a tipping point? No, I don't think
that's the reason.
What happened was I did something I should have
done long ago - I released my own product - a
training program membership site called Blog
Mastermind, which you no doubt know about.
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